What makes us different? Three things.
Firstly, the activations and experiences we create are not swiftly forgotten gimmicks but strategic, engaging, long-term creative programmes that keep delivering value for our clients year after year; both fostering customer loyalty and as an incentive for new customer acquisition.
In some cases these programmes, which the directors of Gastronomous own, become brands in their own right – such as the ‘London Restaurant Festival’ (est. 2009), ‘The Rosebery’ (est. 2013) and the ‘National Cookery School Guide’ (est. 2015). Some grow to become core benefits for a client’s customer base or loyalty programme – such as the ‘Eat Life’ experiential programme for Amex Gold Card or the Europe-wide ‘A Tale of Two Cities’ for World of Hyatt. All projects still thriving and delivering for the clients we have associated with them.
Secondly, despite our creative drive and entrepreneurial ethos, we know that ultimately we work for our clients and, as such, we are determinedly client-led in our approach. We believe in developing long-term partnerships; some of our clients have been with us since we started twelve years ago.
At Gastronomous, we listen assiduously to what a client is trying to achieve before going away and thinking about how we can help them both in the short-term and over a sustained period of time.
And the third thing that makes us different? We think small is good. That’s how we stay close to our clients. While you will be appointed a dedicated team of highly experienced day-to-day Account Managers, you can always deal directly with the two partners in the business. This also makes us nimble – as evidenced during the COVID pandemic when we swiftly and successfully pivoted to At-Home experiences for which our clients were extremely grateful.
Gastronomous is also a full-service ‘one-stop-shop’ agency so as well as devising the creative strategy and managing the programmes end-to-end, we’re also the engine room that drives branding, design, marketing, social media, photography, video production and PR.
Finally, we appreciate today’s marketing teams are lean so once we agree what is being delivered a client can, if they wish, have a very ‘light-touch’ approach while we go off and deliver. However, if you ever need us; we are here.